LOS ANGELES, Feb. 8 /PRNewswire/ -- Effective immediately, AIDS Healthcare Foundation (AHF), the largest AIDS healthcare, prevention and education provider in the United States which operates free AIDS treatment clinics in the US, Africa, Latin America/Caribbean and Asia, including 13 healthcare centers in California and Florida, has banned pharmaceutical sales representatives from Pfizer Inc., the world's largest drug company, from calling on AHF's medical providers and staff at its healthcare centers. Two weeks ago, AHF filed a lawsuit against Pfizer, the manufacturer of the blockbuster erectile-dysfunction (ED) drug, Viagra (sildenafil citrate), over its irresponsible marketing tactics and advertising for the company's drug.
AHF's move today reinforces its concern over Pfizer's questionable marketing tactics for Viagra that the Foundation believes encourages the recreational use of the popular ED drug, as well as the Foundation's disappointment over the drug giant's lack of response over the past year to repeated concerns raised by AHF. In its letter today (via fax & first class mail) to Pfizer CEO Jeffrey Kindler, AIDS Healthcare Foundation President Michael Weinstein and AHF's Chief of Medicine, Charles Farthing, M.D., stated: