HIV-prevention drive targets black women

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by Regina McEnery, Plain Dealer, 19 Oct 2006

On the heels of a national push to make HIV tests as routine as a physical, Cleveland rolled out a citywide campaign this week aimed at one of the groups most heavily affected by the virus -- black women.

With black women accounting for two out of every three new female cases of HIV/AIDS, billboards, buses and radio spots will promote the message: You know him. But you can't know everything. Get a free HIV test.

The Centers for Disease Control and Prevention is financing the $750,000 campaign -- and a similar one in Philadelphia -- to cut down on the number of women contracting HIV through unprotected sex.

On the heels of a national push to make HIV tests as routine as a physical, Cleveland rolled out a citywide campaign this week aimed at one of the groups most heavily affected by the virus -- black women.

With black women accounting for two out of every three new female cases of HIV/AIDS, billboards, buses and radio spots will promote the message: You know him. But you can't know everything. Get a free HIV test.

The Centers for Disease Control and Prevention is financing the $750,000 campaign -- and a similar one in Philadelphia -- to cut down on the number of women contracting HIV through unprotected sex.

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This page contains a single entry by ID Admin published on October 19, 2006 8:30 PM.

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